10.07.2024 Shanghai/ PRC
Brochure/ NYU

In this editorial design project for NYU Shanghai, we worked in close collaboration with their team to create a bold visual identity that captures the dynamic essence of the university while aligning with its brand vision. Every design decision, from typography to color choices, was crafted to ensure the publication is visually impactful and reflective of the institution's values. This project demonstrates how a focus on strong visual storytelling and a collaborative approach can result in a striking editorial design that effectively communicates and engages the audience. 1